Other End, Collection One
[ artistic direction print design product design clothing design ]
Other End, Collection One, Look-book Imagery
[ Artistic Direction ] , [ Image–Making ] , [ Brand Application ] , [ Print Design ] , [ Garment Design ]
Lookbook showcasing the entire first collection produced by Other End.
OTHEREND Collection One is the first collection of a co-collaborative streetwear brand. The brand uses an algorithm to process answers to daily questions. This algorithm picks keywords and responses to create quotes to use across garments. These quotes create the story for the collection and are printed simply across merchandise.